Effective Date: September 1, 2026 | Last Updated: September 2026
Welcome to Blu Idol ("bluidol.in"). These Terms and Conditions govern your access to and use of our website, catalog, and services, including orders placed directly through our digital storefront or our official WhatsApp concierge. By accessing our website or completing an order, you agree to be bound by these terms.
1. Brand Overview & Eligibility
Blu Idol is an Indian demi-fine jewellery brand offering 18K gold-plated, waterproof, and hypoallergenic daily-wear jewellery crafted from medical-grade 316L stainless steel. To make a purchase on our website or through our concierge, you must be at least 18 years of age or accessing under the supervision of a parent or legal guardian.
2. Anti-Tarnish Quality Guarantee & Care Guide
All Blu Idol demi-fine jewellery items are engineered using advanced Physical Vapor Deposition (PVD) 18K gold plating over solid stainless steel cores:
- Waterproof & Sweatproof: Our jewellery is built to withstand sweat, high tropical Kerala humidity, fresh water, and daily showers without discoloring or fading.
- Hypoallergenic: 100% free from nickel, lead, and cadmium, preventing allergic skin reactions or greenish marks.
- Jewellery Care Advice: While our jewellery is highly durable, we advise avoiding direct contact with harsh industrial chemicals, strong bleaches, or abrasive cleaners. Gently wipe with a soft dry cloth after prolonged wear to retain brilliant luster.
3. Pricing, Payments & Currency
- All prices displayed on bluidol.in are stated in Indian National Rupees (INR ₹) and are inclusive of applicable taxes.
- Prepaid Only: To minimize fraudulent returns and maintain our accessible factory-direct pricing, we operate on a 100% secure prepaid model. We do not offer Cash on Delivery (COD).
- Payments are accepted via UPI (Google Pay, PhonePe, Paytm), Credit/Debit Cards, and Net Banking through encrypted payment gateways.
- We reserve the right to correct any unintended typographical or pricing errors before order dispatch. If a pricing error occurs, we will contact you immediately for confirmation or a full refund.
4. Shipping & Delivery Policy
We take pride in rapid, reliable order fulfillment across Kerala and all Indian states:
- Dispatch Time: Orders are verified and dispatched from our facility within 24 to 48 business hours.
- Kerala Express Delivery: Estimated delivery timeline for Kerala addresses (including Kochi, Trivandrum, Kozhikode, Thrissur, Kollam, Kannur) is 3 to 4 business days.
- Rest of India: Estimated delivery timeline is 3 to 6 business days depending on destination PIN code.
- Tracking: A tracking number and direct courier tracking link will be sent to your WhatsApp number or email once your package is dispatched.
5. Replacement & Transit Damage Policy
Because jewellery is an intimate personal item, we prioritize strict hygiene and quality control:
Mandatory Unboxing Video for Damaged Parcels
In the rare event that your jewellery arrives damaged in transit or defective, please notify our WhatsApp concierge (+91 9895432549) within 48 hours of delivery along with a clear, uninterrupted 360-degree unboxing video showing the sealed courier package being opened.
- Free Replacement: Once verified, we will dispatch a brand-new replacement item immediately at zero additional shipping cost to you.
- Hygiene Policy on Earrings: Due to hygiene and health safety regulations, pierced earrings cannot be returned or exchanged for change-of-mind reasons once opened.
- Size Verification: Sizing details (chain length, pendant dimensions, bangle diameter) are clearly detailed on each product card. Please verify your preferred size before placing an order.
6. Intellectual Property Rights
All trademarks, logos, brand names ("Blu Idol", "Bring Luxury To You"), photographic assets, product descriptions, website layouts, and creative graphics on bluidol.in are the proprietary property of Blu Idol. Unauthorized reproduction, scraping, or commercial misuse is strictly prohibited under Indian Copyright and Trademark laws.
7. Limitation of Liability
Blu Idol shall not be liable for any indirect, incidental, or consequential damages resulting from the misuse of products, delays caused by unforeseen natural disasters, courier strikes, or incorrect shipping address details provided by the customer.
8. Governing Law & Jurisdiction
These Terms and Conditions shall be governed by and interpreted in accordance with the laws of the Republic of India. Any disputes arising in connection with these terms shall be subject to the exclusive jurisdiction of the competent courts in Kerala, India.
9. Customer Support & Concierge
If you have any questions or require assistance regarding our terms, please contact our support desk:
